Our original boi-ing industrial strength concealer hides it all! This “stay put” full coverage concealer covers everything from heavy-duty dark circles to blemishes & discoloration.
Unleash Your Bold Beauty. Unlock the secret to show-stopping looks and unapologetic confidence with playful and innovative cosmetics. From eye-popping lashes to radiant skin, this beauty solutions are like a magical touch, enhancing your natural charm and letting your unique personality shine. Embrace the fun, fearless spirit that defines Benefit and make a statement that's all your own.
We accept returns for most items within seven days.
To return the products you bought online, please contact our Customer Service on 800 435 8000 within a maximum seven day period from receiving the order, a customer service agent will assist you with your request.
Returns are not applicable for products bought on promotions or sale items.
Returns requests for opened or used products will not be accepted.
I got this as I was looking for a concealer that would not only hide the dark circles under my eyes but the redness of my spots(I get hormonal acne once a month and feel a bit self conscious about the size and redness of my spots) I also got the its potent eye cream as I didn't realise that if you put concealer on dry skin it will cake and make the circles appear worse. This combination has suited me well with the eye cream helping to solve the issue of the dark circles and the concealer covering and staying put where I am a bit more self conscious about has given me a bit of a confidence boost. Will definitely be getting again and again :)
Originally posted on benefitcosmetics.com
4
9 months ago
Easy to apply
I bought this product, because the bags under my eyes had been getting worse, from staying up late revising. I had previously brought two other concealers that did not work from other brands. I decided to purchase boi-ing, because I have other benefit products that work perfectly and actually match my skin. The woman at the counter helped me match the concealer, which is always helpful, as I always end up getting ones that don't have enough coverage, or are too light or dark I tested it out as soon as I bought it. It has fantastic coverage, it matches my skin (shade 4). You don't have to use a lot as well. It goes really well with hello flawless range!
Originally posted on benefitcosmetics.com
5
9 months ago
Best Acne Concealer Around!!
I have had acne for half my life (I am only 20, I was unlucky enough to develop it at the age of 10!) and so have always been on the look our for something to hide my spots and make me more confident. I always got bullied as I had to cake on make up, which still didn't hide them or when I found a half decent cover up, it got discontinued! That is until I went to a Benefit counter, got recommended this and fell in love ever since! I have very pale skin but the lightest colour was perfect, it goes on easily (I use a small make up brush) and hides my acne! Please please please always continue to sell this product as I would be a different person without it!
Originally posted on benefitcosmetics.com
4
9 months ago
Covers up really well
I have brought this concealer 4 times now because it is the first concealer I have found that can cover up my freckles and spots. 01 is also a perfect match for my skin tone. However this concealer has to sit on my face in a very specific way. If I touch my face (where I have put the concealer) it shifts around and shows my freckles very noticeably. I put my foundation on first & then concealer but I might switch it around. Also it sometimes cakes my face up. For the amount of money it runs out quickly but I honestly don't mind about that. However apart from all that, I love this concealer & I'm going to my nearest benefit counter tomorrow to buy a new one.
Originally posted on benefitcosmetics.com
2
9 months ago
Creases & doesn't cover as well as Erase Paste
This was the first concealer I purchased from the Benefit counter, and I was never TRULY happy with it. Still, I used it for a couple months, and I just couldn't get a decent coverage OR a coverage that didn't crease and settle into the very fine laugh/expression lines below my eyes. It didn't matter if I used this with or without a primer, or if I set it with a powder, there is just no getting full coverage or no crease. Someone finally introduced me to Erase Paste, and that stuff is MAGIC. I suppose this Boi-ing might work for you if you have very light blemishes and NO wrinkles/laugh lines at all...but how likely is that?
Originally posted on benefitcosmetics.com
5
9 months ago
Full coverage, even on bad skin days!
I first bought this concealer in a duty free in an airport on a whim about 7 months ago, and haven't looked back! I have cystic acne and very oily skin, and also work 13 hour days - this means I need makeup that works as hard as I do. This concealer is the perfect base for my foundation to help me on even my worst skin days so I can face the world. It blends like a dream, and a little goes a long way. It's never broken me out, personally. The lightest shade is a little yellow on me, but it works to reduce redness amazingly. My only tiny complaint is it clings to dry skin quite a lot! I'd very much recommend this, overall.
Originally posted on benefitcosmetics.com
1
9 months ago
prior "non-industrial strength" formula was better
I have always NEEDED under-eye concealer and knew my search for the perfect concealer had been successful when I finally found the Boi-ing Concealer. I have used it everyday for years, all by itself, without any type of foundation. I have LOVED the results - very natural looking, great skin color match! I didn't realize the product had changed to the INDUSTRIAL strength formula until I purchased some a few weeks ago. I thought this would be a plus, however, it is now thicker and super visible when applied. It makes my eye area look wrinkly and cakey. Now I will have to search for yet another consealer! SOOO disappointed!
Originally posted on benefitcosmetics.com
5
9 months ago
Good luck finding my imperfections now!
I've tried dozens of concealers (liquid, stick, paste, pots), and this is hands down, the BEST I've used. The key is getting the right color, or colors for your skin tone. It covers most EVERYTHING. It's pretty spectacular how versatile it is. The reason I say this is spectacular is because it's heavy enough to cover circles under your eyes, yet easily blend-able. I've started mixing it with a bit of liquid foundation if I need to thin it out to blend over a blemish without getting the tacky coverage of a cheap concealer. Also, this stuff seems to last a really long time, because a little goes a long way. Needless to say, I'd be devastated if they discontinued this.
Originally posted on benefitcosmetics.com
Ratings & Reviews
Filter
Delivery location
Delivery speeds may vary for different locations
Required fields are marked with *
Thank you for your review!
Thank you for submitting your review. It may take a few days to be posted. Your opinion matters!
Error
We are unable to parse the image uploaded. Please ensure the image is a valid PNG, GIF, JPG, HEIC, or TIFF file.
Error
Sorry, the image could not be uploaded because the file format is currently unsupported, or the file is corrupted
Sign In or Create an account
Please login or create an account to continue with your subscription-based order. We cannot confirm your order without an account.
Sign in with Google
Sign in with Facebook
Password Recovery
We’ve sent you an email with the next steps. If you don’t see it in your inbox, please check your spam folder.